12 New Watches You Missed from Timex, G-Shock, IWC and More

Keep time with watchmaking’s most exciting new drops.

collage of luxury watchesGear Patrol

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From afar, the watch industry may seem unhurried. But every passing day brings about new timepieces from brands big, small, new and old.

Below, find about a dozen new releases from the likes of Timex, G-Shock and others. Together, they show an industry that never stops ticking — and, centuries later, can still find the time to surprise you.

Best New Gear: This article is part of an ongoing series collecting the most important new watches, gadgets, pocket knives and more. Catch up on other releases.

a Shinola dive watch with a black dialShinola

Shinola The Duck

Shinola completely redesigned The Duck to look more like a 1970s skin-diving watch. The steel case is now angular, the bezel is flat and narrow, the sapphire crystal is flat and the strap has changed to the perforated tropical variety. Best of all, the new dial does away with the big, cartoonish numerals in favor of a rounded-off applied indices SuperLumi-Nova blocks set on-top, giving it layered depth. It comes in four color options, but the black dial with pink hands and sea foam green detailing steals the show.
a titanium watch with a gray leather strapMing

Ming 37.02 Ghost

Ming took the hard route by making the case and dial of the 37.02 Ghost from pure titanium (grade 2), rather than the grade 5 alloy used in almost all modern titanium watches. It is far more difficult to machine but results in a richer, warmer texture that cannot be duplicated otherwise. It is also nigh indestructible and incredibly lightweight, resulting in 100-meter water resistance and a weight of 38 grams. The Ghost runs on an automatic movement specially built for Ming by Sellita with an anthracite skeletonized bridge and customized rotor.
a black g-shock watchCasio

Casio G-Shock GMC-B2100 50th Anniversary Edition

The B2100 series has rarely looked so luxurious. The Full Metal GMC-B2100ZE, released by Casio to celebrate 50 years of watchmaking, features a matte black ion-coated stainless steel case and bracelet, along with gilded central hands, hour markers, day track and a single bracelet link. The caseback features a special 50th anniversary version of Casio’s triangular logo.
a Bulova chronograph with a black dial and steel braceletBulova

Bulova Marine Star Heritage

In celebration of its 150th anniversary, Bulova has revived the Marine Star, a beloved nautical chronograph from the 1970s. It is powered by the ultra-high-beat NP20 Precisionist quartz movement, providing a smoother sweep than most high-end luxury automatic watches. Better still, it has an accuracy rating measured in seconds per year and a 1/20 second chronograph register.
a steel dive watch with a pink dialDoxa

Doxa Sub 250t GMT ‘Afterglow’

Doxa launched the Sub 250T GMT, a revived GMT complication for the legendary Sub line, in early 2025, and a limited edition of the perfect summer dial color already joined the lineup. Dubbed ‘Afterglow,’ the flamingo pink radial brushed dial is exclusively available at Naples, FL watch shop Exquisite Timepieces. It has a 43mm steel case with a 250m water resistance and comes with a steel beads of rice bracelet and a pink rubber tropical strap. Only 50 pieces are available, with each watch number stamped on the case back.
a white casio digital watchCasio

Casio G-Shock G5600BG-5

In celebration of Earth Day, Casio is recycling its own waste with a resin G-Shock case and strap made from resin scraps created during the production of other watches. The recycled resin case and strap are on a 5600, arguably the most iconic G-Shock.
a silver dial watchUnimatic

Unimatic x Kaikado x ERG Media U2-KKD

Unimatic teamed up with Kaikado, a 150-year-old Japanese brand renowned for its handcrafted tinplate tea caddies, and ERG Media, who published a book marking the workshop’s anniversary, for a commemorative watch that honors the heritage craft. This stunningly unique take on the Modello Due (U2) emulates the hand pounded and polished finish created by Kaikado’s artisans with a 925 silver dial. It runs on a Seiko-produced automatic movement and is limited to 150 pieces.
a yellow dial watch in an egg-shaped caseH. Moser

H. Moser & Cie. Pioneer Centre Seconds Sunny-Side Up

Just in time for Easter, H. Moser & Cie. add a sunburst yellow dial to the Pioneer Centre Seconds lineup, brilliantly named Sunny-Side Up. The simple three-hand dial with applied beveled indices sits atop a yolk-inspired center that fades to a black outer ring. It runs on the in-house caliber HMC 201 automatic movement housed in a polished steel 40mm case, completed with an eggshell white perforated tropical strap. The best part, however, is the egg-shaped leather box and bright yellow cushion that store the watch.
white iwc watch with black dialIWC

IWC Big Pilot’s Watch Perpetual Calendar Top Gun Lake Tahoe

Based on the Mark XX Pilot’s Watch, the newest addition to IWC’s Lake Tahoe lineup of white ceramic watches is the smallest and least complicated. Compared to the standard steel Mark XX, this version is one millimeter wider, measuring 41mm. That said, it remains more than capable for all your summer adventures. Inside the case wall, a soft-iron layer shields the movement against magnetic fields, and a shock-absorbing layer protects against impact damage. Add in the 100m water resistance, and the Pilot’s Watch Top Gun Lake Tahoe can handle pretty much anything you throw it.
a steel Yema dive watch with a tan dialYema

Yema Skin Diver CMM.20

Yema finally installed its innovative CMM.20 micro-rotor automatic movement in a regular production version of the iconic Superman Skin Diver. The ultra-thin movement, which allows for an 11mm thick case, places a miniaturized tungsten rotor within the same plane as the other components. It is available with a creamy tan, black or burgundy uniform dial and bezel.
a field watch with a black dial and green strapTimex

Timex x Bespoke Post Field Watch

Bespoke Post worked with Timex to reproduce the Viscount field watch from the 1970s. Working with old print ads and surviving examples, Timex nailed the retro milspec look with modern materials. The compact 36mm steel case and Cordura strap provide rugged durability, while the quartz movement and acrylic crystal keep the price incredibly affordable.
Bravur Team Heritage STRBravur

Bravur Team Heritage STR

Båstad, Sweden-based watchmaker Bravur honors France’s legendary 1960s St. Raphaël cycling team — highlighted by Jacques Anquetil’s unprecedented five Tour de France wins — with this classily appointed Sellita SW200-powered timepiece. The white dial’s red and blue rings nod to the team’s kit, complemented by a matching cycling cap at 6 o’clock. Outfitted with a 37mm stainless steel case complete with bead-blasted, polished and brushed surfaces — or alternatively a black PVD case — the watch also includes luminescent indices at 12, 3, 6 and 9 o’clock. Strap options include integrated FKM rubber (shown) and black perforated leather as well as a Milanese mesh bracelet.