Bulova has been a driving force in American watchmaking since 1875, blending heritage craftsmanship with relentless innovation. Known for pushing boundaries, Bulova pioneered the first fully electronic watch and achieved lunar glory when one of its timepieces was worn on the moon.
Today, the brand offers countless precision quartz movements paired with bold, modern designs, that deliver both accuracy and style.
These are six of our favorite offerings in the brand’s 2024 collection.
Eye-Catching Precision Sport Watches
Many sports watch collections are built around adventurous pursuits like racing, diving, and flying. Bulova’s watches stand out from the crowd for several reasons, though. First and foremost, the watchmaker’s timepieces actually have a historical precedent for tackling the most extreme adventure humanity’s ever embarked on, i.e., a mission to the moon.
Bulova’s design team also clearly recognizes that a modern sports watch should be fun without violating the traditional aesthetics that make them appealing to wear everywhere. Finally, Bulova’s decades-long expertise with Quartz movement technology gives it a clear leg up in offering ultra-precise timepieces at prices nearly any watch fan can access.
Bulova
Bulova Lunar Pilot
The Bulova Lunar Pilot Chronograph, inspired by the watch worn on the moon in 1971, combines heritage design with modern precision. Housed in a 43.5mm polished stainless steel case, the striking “panda” dial features red accents inspired by a blood moon. Slim pushers and a Bulova-logoed crown complement the six-hand chronograph’s vibrant, space-themed look. A high-precision quartz movement ensures unparalleled accuracy with a sweeping chronograph hand. Paired with a steel bracelet and an interchangeable leather strap, this timepiece from Bulova’s Archive Series perfectly fuses lunar legacy and contemporary design for today’s adventurers.
Bulova’s Marine Star Precisionist sport watch brings cutting-edge tech and bold design to the forefront. Its 43mm stainless steel case features a rugged, angular profile with brushed and polished accents, topped with a unidirectional ceramic bezel and sapphire crystal for 200m water resistance. The standout dial, inspired by ocean waves, offers superb legibility thanks to luminous markers and hands. Powered by Bulova’s Precisionist movement, its ultra-accurate quartz mechanism ensures a smooth-sweeping seconds hand. Paired with a durable silicone strap, this versatile timepiece excels in both style and performance, ready for any adventure from the boardroom to the beach.
Inspired by Bulova’s motorsport legacy, the new men’s Racer chronograph blends performance with sleek design. Its contoured stainless steel case echoes the aerodynamic curves of race cars, while a two-tone orange and black tachymeter ring and bold pushers enhance the automotive aesthetic. The black 5-hand chronograph dial, featuring racing pattern accents, boasts a vibrant orange chronograph seconds hand and subdials for 24-hour time and chronograph minutes. Silver-tone markers and luminous hands ensure visibility in any light. Paired with a perforated brown leather racing strap, the Bulova Racer chronograph is a stylish nod to speed and racing heritage.
While the definition of a dress watch is admittedly blurry, most in the category are united by a sense of refinement created through attention to aesthetic detail. Much of Bulova’s lineup builds on this theme while avoiding the stodgy design traits that make many dress watches dull.
Whether you’re looking for color, a particular complication, a striking case design or more modern takes on elegant silhouettes, there’s a Bulova to match nearly any style and budget.
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Bulova Hudson Automatic
The Bulova Hudson redefines elegance in the world of dress watches. Its 39mm silver-tone stainless steel case boasts soft contours and a convex design, paired with a double-domed sapphire crystal and an elegant onion-shaped crown. The intricately textured dial features a central basketweave pattern, polished baton markers, and arced Roman numerals at 6 and 12 o’clock, creating a refined look. Powered by a 21-jewel automatic movement with a 42-hour power reserve, the Hudson is as reliable as it is stylish. Finished with a black leather strap and quick-release spring bars, it’s a timeless choice for sophisticated wear.
The Bulova Super Seville revives the retro charm of the 1970s with modern Precisionist technology. Its sleek 38mm stainless steel case transitions seamlessly into an integrated 3-link bracelet, making it versatile and bold. A grooved coin-edge bezel frames the flat sapphire crystal with a date magnifier, while the verdant green brushed dial, polished hands, and indices add a vintage touch. Powered by Bulova’s high-precision quartz movement with a smooth sweeping second hand, it offers top-tier accuracy. The Super Seville blends timeless design with cutting-edge tech for effortless, everyday elegance.
The new Bulova x Marc Anthony CURV chronograph blends iconic watchmaking with the dynamic energy of Marc Anthony’s music. Featuring a rose gold-tone stainless steel case with open lugs, the CURV boasts the world’s first curved chronograph movement, enhanced by a curved sapphire crystal and case back for effortless wrist presence. The translucent blue chronograph dial offers a glimpse of the high-precision 262kHz quartz movement, with rose gold-tone markers at 1, 3, and 5, significant to Marc. Paired with a blue silicone strap, this timepiece harmonizes cutting-edge design with Anthony’s musical flair.