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Far be it for us to discourage a healthy watch collection — there are worse ways to spend your hard-earned money than on those pinnacles of the mechanical art. But there’s something to be said for wearing one watch all the the time. Who among us hasn’t admired the older gent with the battered Rolex on his wrist? The appearance alone conjures up stories of adventures, each scratch telling a tale. We love vintage watches for that very reason, but the other side of the coin is buying one watch, wearing it through thick and thin and creating your own patina rather than purchasing someone else’s. The trouble is, there are so many options and we’re bombarded with new tantalizing timepieces every year that tempt us to part with a month’s salary or two. It behooves you to get it right. Here’s how to find the right timepiece and keep it on your wrist for a lifetime.

1 Choose a watch you’ll enjoy strapping on every morning. Sure, that 48-millimeter U-Boat you saw in the duty free shop looks cool, but how will you feel about in a year or two or ten when the big watch trend has passed? Best bet is to opt for a classic style in a timeless size — we think 40 to 42 millimeters is the sweet spot. Restraint says more about you than a watch that someone can read across the room.
2 Go with something versatile. Sports watches tend to be wearable day in and day out, even at the office. Dress watches are great, and it can’t hurt to have a thin elegant piece in reserve for those occasions when you’re expected to look sharp — a knighthood, for example. But for everyday wear, go with a dive watch or chronograph. Either of those will go from office to ballgame to beach vacation equally well; even “at rest” it will suggest a life well lived more than a delicate dress watch. That dive watch on your wrist tells people there’s more than meets the eye with you. Sure, by day, you’re a cube-dwelling customer service representative, but on the weekends, you might be off saving the free world from marauding al Qaeda frogmen.
MY GO-TO WATCH
