As watch lovers, we spend our afternoons poring over watches both new and vintage. When a new timepiece comes across our radar, one that particularly resonates with our tastes, we can’t help but obsess over it. So, here’s a taste of that process — seven timepieces that our watch-loving staff are obsessing over right at this very moment.
Apple Watch Series 4

The idea of the Apple Watch always fascinated me, but it seemed like too much of a compromised proposition in early forms. With the Series 4, however, it finally felt advanced and independent enough to warrant consideration. Between the fitness and health benefits, the added functionalities of cellular connectivity, the revised design — it was enough to get me hooked. There are plenty of cool watches, but not many pack the potential to improve my life the way this one might. –Will Sabel Courtney, Editor
Sinn 356 Flieger Acrylic on Bracelet

Lately, whenever I spot a Sinn 365 pop up in my feeds, I find myself staring for an exorbitant amount of time. There’s something about the no-nonsense, function-defines-form vibe of this watch. I like that it’s 38.5 mm with an acrylic crystal. I love the contrasty, ultra-legible syringe-style hands. And I dig the clean H-link bracelet and drilled lugs. This one has utility meets simplicity written all over it. –Kyle Snarr, Head of Marketing