An iconic athlete deserves an iconic timepiece, so it’s no surprise that prior to his departure for his fifth and final Olympics, snowboarder and Omega ambassador Shaun White wanted to select something appropriate to adorn his wrist. But rather than pick out a timepiece from its most popular line, the 35-year-old Californian chose a model that debuted the year before he did — and with nearly as much gold. He set his intention with an accessory.
White chose the Omega Seamaster Planet Ocean 600M Co-Axial Master Chronometer Chronograph. The Seamaster line houses Omega’s dive watches, and the Planet Ocean subcollection is the most serious among them with a 600m water resistance. White’s choice further adds a chronograph to the mix — and a case made of the brand’s own red gold alloy called Sedna Gold. All of these elements (not just the precious metal) contribute to its price of $30,200.

Mid-Games White said, “My ultimate Olympic dream is just the endless pursuit of perfection. I really believe that timing and precision is everything. Not only when I leave the snow and I’m flying through the air, but also the timing within my career.”
In snowboarding, timing is more than everything: It’s what separates competitors who posted scores mere decimal points apart.
“We’re flipping and spinning so fast, and the margin for error is very small. I’m going up a 22-foot half pipe wall, flying out of that at least 23-feet, doing, multiple flips and spins. You see the blue lines they paint on the walls; you have to time it right to be inside those lines,” White said in a post-Games appearance on Jimmy Kimmel. “That’s all you want to know. I was talking to other athletes and friends [in other sports], if I miss that pass, there will be another pass. But if I’m flying 20 feet through the air, and I’m off, that’s going to be bad… there’s no coming back from that.”