Omega Refreshed Its Everyday Luxury Watch and It’s Better Than Ever

With a host of new updates and a $5,400 starting price, it’s a tempting Rolex alternative.

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Since it first debuted in 2002, the Omega Seamaster Aqua Terra has been a captivating choice for buyers who wanted just one luxury watch that could work for both casual and formal situations (think along the lines of Rolex’s Datejust). And although the model has undergone a few revisions over the years, the brand’s latest overhaul makes the Aqua Terra more appealing than ever before.

The new watch is a result of several minor tweaks. For starters, the case has been downsized ever-so-slightly from 41.5mm to 41mm (a few 38mm models are also available, too), and loses its old asymmetrical shape. The vertical stripe design on the dial — long a distinguishing feature on the watch — has been swapped out for horizontal lines, and the position of the date window has been moved from three to six o’clock. The dial gets further tweaks, including the removal of the depth rating (now on the case back) and splashes of color around the chapter ring that match the seconds hand. The end result is much cleaner and more refined than the outgoing Aqua Terra. Several dial and case variants will be available, though all will pack Omega’s automatic, co-axial “Master Chronometer” movement and prove water resistance to 150 meters.

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