Covering the watch market is largely reactionary, of course — watch companies make stuff, and then we write about it.
But not today. Today we’re going to imagine the watches we want to see, from thinner GMTs to chronograph versions of time-only watches we love and more. We fully realize that most of these watches will never see the light of day….and we don’t care! So here goes nothin:
The Unimatic U2-C Chronograph

All day I dream, but today specifically I am dreaming big. I’m imagining a Unimatic U2 series field watch turned into a two-register chronograph, maybe even with a mechanical movement (remember: I am dreaming). The 38.5mm case is the perfect size and the unique UFO shape of the U2 would make it quite out of this world. –Hunter Kelley, Associate Designer
A 39mm x 12.5mm Tudor Black Bay GMT

(I know. I know.) But really: why not? They can do it. They have the technology. Why this obnoxiously thick, oversized case for such a cool watch? Why not just make it, you know — wearable. Everything else about it is perfect. Just shrink it. Put it in the Watch Shrinking Machine that I just know Rolex has in some dark Geneva vault beneath the Jet D’eau. -Oren Hartov, Associate Editor