In our last print edition, we ran a buying guide for “The Ultimate Dress Watch,” in which I proclaimed the “ultimate” in question was achieved by “a slim case, cast in understated pink or rose gold, given a simple two- or three-hand movement, then finished with a minimalist dial.” They had price tags ranging from $13,800 to $18,000. That’s pretty damn ultimate.
I stand by what I said, though the advice really only applies should you live an idealized version of life in which throwing down an entire economy-car MSRP’s worth of money on a watch worn just for special occasions is no biggie. That’s not everyone. Truth is, you don’t need a solid gold watch — and, for a couple reasons, you’d be better off without one. The aforementioned price is one of them, but the other is that gold isn’t particularly durable; a softer material than standard stainless steel, gold is more prone to scratches and dings.
The PVD gold watch (as we’ve covered before), in which a thin layer of gold is essentially blasted onto a steel case, is a great alternative that looks every bit as good as solid gold without the expense. Further a good dress watch in general doesn’t need to cost much more than $1,000.
So here’s the moment when our best dress watch coverage converges into one cohesive bit of advice. If you’re buying on a budget, but like the ultra-thin gold look, boy have we got some choices for you.
Hamilton Intra-Matic

A reissue of a Hamilton dress watch from the 1960s, the Intra-Matic has a decidedly retro look (cinched by the vintage Hamilton logo and domed crystal) but comes in either a 42mm case diameter or the pictured 38mm, which, considering the watch’s thin bezel and empty face, hits the sweet spot. That encompasses an ETA 2892-2 automatic, a relatively thin movement that lends itself to the watch’s slim 10mm profile. The biggest standout is the dial, a sunburst silver number that shimmers when hit by direct light. We’ve recommended the Intra-Matic as an affordable dressy option before, but it looks especially good in PVD gold finishing which adds warmth to the radiant dial and costs only $120 more than steel.