There is no singular way to grow a beard since we’re all dealing with different genetics and potential. (Not to mention, with a billion beards out there, the growth process is a different experience for every guy.) However, there is some universality to the growth process, no matter one’s limitations and aims. That’s because we all share the same overarching goal: We want to reach our own personal hirsute potential.
And here’s how you can help your beard reach its best potential, whether it’s your first attempt or 50th. It’s a roundup of our favorite advice, plus the best beard care and styling products to help you maximize what you’ve got. We even threw in a couple things that the more optimistic (and less skeptical) among us might like.
Read on, and grow on.
What to Know
Be Realistic
You do have limitations, based on how dense your beard is (or isn’t). That shouldn’t discourage you from growing what you can. However, don’t compare yourself to anyone else, and work within your own bounds.
Be Creative
Speaking of “working within your own bounds,” sometimes, the most creativity comes from working with a given set of parameters. Just because your beard is patchy doesn’t mean you can’t try a few more sparse styles — look at Robert Downey Jr. as someone who has done a lot with a little. You might not be able to grow a full, bushy beard, but there are infinite other styles you can sport.
Be Patient
If you’re young, you may have lots of unlocked bear potential that grows in over the course of time. And, if you’ve already got lots of whiskers and are finally growing something out for the first time — then give it time. That beard can transform practically overnight, but never on the first, second or third one. It will look drastically different from one week to the next (exactly like the hair up top of your head, go figure). So, be patient, and try to discover all of the styles on the way to your perceived destination. It will also help fuel creativity as you settle into the best beard style(s) for you.
What You Need
While you’ll see lots of beard products advertised (like beard conditioners, shampoos, soaps, moisturizers and so forth), some of them are pure excess. That’s because standard-fare cleansers and shampoos will wash the beard just as effectively, and since some more necessary beard products already cover the nourishing bases. Here are the products we think are truly essential for anyone serious about his beard. We encourage you to shop all the excess stuff if you like, but everything below is the real Tier 1.
Trimmer
Get a device that trims wet or dry, holds a long portable charge, and has enough attachment heads so that you can trim to whichever length(s) you desire. The more customizable your options, the more you’ll get out of the device over the years.

Stainless Steel Lithium Ion 2.0+ Beard Trimmer
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$104.99 (32% off)