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The Most Interesting New Clothing of 2023

New styles from old brands and old style from new brands.

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By Gear Patrol

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This story is part of our end-of-year series This Year in Gear, rounding up the most notable releases of 2023. For more stories like this, click here.

Newness in men’s clothing doesn’t often come in the form of groundbreaking fresh designs or flashy fabrics. More often than not, heritage brands slowly iterate on classic designs, adding purpose-built features and materials when appropriate. New brands frequently reimagine the same classic designs, adding a different perspective to something familiar. The most interesting new clothing clothing of 2023 is a study of subtle, tasteful design — check out our favorites below.

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Buck Mason PCH Cruiser Jacket

I’ve been bullish on this Buck Mason PCH Jacket since it was teased on the brand’s site at the end of 2022. It’s out now, though, and it’s as good as it looks: soft, supple sheepskin leather formed into a classic, zip-front design.

Learn more about leather jackets here.

Jelado ‘Breed’ Mohair Cardigan Latte

Argyle but grunge, Jelado’s newest mohair cardigan is inspired by Kurt Cobain and actually named after his band’s song “Breed,” the fourth track on Nirvana’s seminal record, Nevermind.

Learn more about sweaters here.

Studio D’Artisan Tasogare Indigo Outdoorsman Jacket

Want a hefty flannel? Look no further than Studio D’Artisan’s full-on flannel jacket, which is made from heavyweight, Indigo dyed jacquard check woven fabric. It comes with stacked pockets, taped seams, bartack reinforcements and is finished with reproduction melamine buttons.

Learn more about flannel jackets here.

Dickies Waxed Canvas Eisenhower Jacket

Dickies introduced waxed versions of two of its most popular jackets, the Eisenhower Jacket and a classic chore coat. The former features a few more pockets than the original, a flannel lining and a cord collar. Plus, it’s obviously weatherproof.

Learn more about waxed canvas jackets here.

Billy Reid Suede Work Shirt

Billy Reid flips a classic workwear silhouette on its head by using soft, supple suede, not waxed canvas, cotton canvas or even ripstop.

Learn more about leather jackets here.

Our Legacy Digital Printed Denim

Digital printed distressing isn’t new, but Our Legacy executed their new digi-denim with serious skill.

Learn more about jeans here.

18East x Earth Studies East Studies 103 Field Pant

It’s rare that two brands truly mesh. Collaborations, you see, are often just for show — to stir up interest in what the two brands are doing independently. But 18East and Earth Studies really clicked, as you can see by these patterned Field Pants.

Learn more about 18East here.

Cactus Store Taxa Sweatshirt 9: Insect Zombification by Cordyceps Fungi

With the season finale of HBO’s The Last of Us still on our minds, we’re thinking about fungi. So is Cactus Store, as you can see. The shop reissued its Taxa Sweatshirt 9, which showcases insects zombified by cordyceps fungi, the same strain that triggers the apocalypse in the show.

Learn more about hoodies here.

Harley Davidson HD Collections 1/4 Zip Pullover

Harley Davidson hit reset on its apparel arm. The brand introduced HD Collections, a hub for higher-end Harley gear spearheaded by Yeezy alum Louise Goldin.

Learn more about sweatshirts here.

SNS Field Pant

Sneakersnstuff continues to prove it’s so much more than just a sneaker store — hence the “nstuff.” Its in-house line, SNS Seasonals, continues to grow, too. These Field Pants are pretty damn good.

Learn more about travel pants here.

Todd Snyder + Champion Relaxed Hoodie

Todd Snyder and Champion collaborated on a line of relaxed separates to merge the worlds of fashion and sports. This hoodie has an oversized fit and comes in four colors.

Learn more about hoodies here.

Nobis Dyna Men’s Chevron Quilted Puffer Jacket

As the winter rolls in, a puffer is your best friend, but a jacket is only worth a damn if you actually want to wear it. With Canadian origin White Duck Down, you won’t be sacrificing warmth for style.

Learn more about down jackets here.

Reigning Champ X Norda Crewneck

With reflective heat transfer graphics on the chest and sleeve and made from midweight Terry fabric, the Reigning Champ X Norda Crewneck is technically for running, but just as good for staying put.

Learn more about sweatshirts here.

Aether Apparel Walsh Full-Zip

Most fleeces are bad for the environment. They’re often made from virgin plastics, and they shed, releasing microplastics into our water streams. Aether’s well-made Walsh Full-Zip is built from recycled polyester, bypassing raw materials for reused ones.

Learn more about fleece jackets here.

Fay 4 Ganci Jacket

A style from Fay’s archive reproduced for today, the 4 Ganci jacket is an icon from the ’80s, albeit with tweaks to make it appropriate for today. The hook fastenings remain, but the outer shell is made from coated slub canvas, which gives it waterproof capabilities. This is outerwear at its finest.

Learn more about waxed canvas jackets here.

Vollebak Sashiko Sweatshirt

Inspired by ancient Japanese samurai craftsmanship, Vollebak’s latest releases — a Sashiko jacket and sweatshirt — mark another achievement in the brand’s quest to make the most durable, long-lasting, sustainable apparel. Designed to last as long as possible, each is crafted from 100 percent high-grade jacquard cotton and boasts up to 1 million meta-aramid reinforcement stitches.

Learn more about sweatshirts here.