When buying new sunglasses, you may ask: Do I really need polarized lenses? As you should! Polarization isn’t free. A classic pair of Wayfarers with polarized lenses ($203) lists over 30 percent more than the non-polarized version ($153). “The lenses look the same when you see them, but there are physical layers, not just coating layers, in these lenses that take a lot more time to make,” said Dave Barton, the founder of premium eyewear brand David Kind.
Polarized lenses immediately affect vision, reducing glare off of flat surfaces. But The quality of the material and method of manufacturing greatly affects both the price point and the optics. “A polarized lens in a $10 pair of glasses is going to have some of the properties of a polarized lens in a $500 pair of glasses,” Barton said. “But, you’re getting 30 percent more effectiveness and quality, and maybe 50 to 80 percent more durability when you start going up.”
There are many manufacturers making medium and low-end polarized lenses, but the highest quality glass comes from just a few factories across the world, including Barberini in Italy and Nakanishi in Japan. “When you’re sourcing your lenses, it makes a difference to a point what you’re picking,” Barton said.
To better understand how polarized lenses work, the range of available options and who benefits the most from polarization, we talked to few independent eyewear experts.
The Experts
Dave Barton, David Kind: Before starting David Kind, Barton ran product, first at Spy Optic, and then at Oliver Peoples, spending much of his time traveling between factories in Italy, Japan and Germany. Barton’s tenure at Oliver Peoples started just after the brand was acquired by Oakley.
Aaron Behle, SALT.: Before starting SALT. in 2013, Behle worked as the International Brand Manager for Oakley from ’96 to ’99 and as the Vice President and International Brand Manager for Reef from 2001 to 2005. From 2006 to 2010 he was the COO of Dragon Alliance. For the following three years, he was the Vice President of Skullcandy.
Tom Daly and Max Vallot, District Vision: Daly and Vallot founded District Vision in 2015. Steeped in the fashion world — Vallot worked at Saint Laurent and Daly worked at Acne — they came up with the idea of a fashion-inspired, athlete-focused sunglass brand and spent two years testing and developing prototypes.