Feel good, smell good. And according to the Fragrance Foundation (TFF), one of the world’s foremost authorities on smelling good, you could definitely feel better.
As is tradition every year, the who’s who of fragrances recently gathered New York City to “celebrate the creativity and craftsmanship of our industry,” TFF president Linda G. Levy said about the 2025 Fragrance Foundation Awards — or, as Levy puts it, “the fragrance industry’s biggest night.”
The goal of the awards ceremony, of course, is name the year’s most exciting perfumes, colognes and eau de toilettes across a range of categories. In slightly less elegant terms: the best damn scents on the planet.
Find the men’s and unisex winners below, along with the full list on the organization’s official website.
