Chamonix, France.
Surrounded by dramatic vistas, which includes the towering peak of Mont Blanc, this might seem like a textbook example of the middle of nowhere.
But once a year, the sleepy village of less than 10,000 permanent residents becomes the most important place in all of trail running: the starting line of Ultra-Trail du Mont-Blanc (UTMB), a 106-mile foot race that passes through three countries and features an elevation gain of nearly 33,000 feet — equivalent to climbing Mount Everest from sea level.
Runners who win it are crowned trail running’s greatest talents, with the shoes they wear along the way deemed the pinnacle of innovation and technology.
With its first-ever super shoe for the trails, the Cloudultra Pro, On will show up to this year’s race not only ready to compete but hoping to win. After all, the shoe was designed for that sole purpose.
