It’s never too late to reverse course.
Breaking with tradition, Nike has graced a new shoe with a reverse Swoosh logo — a feature famously associated with the brand’s highly collectible collaborations with Travis Scott — which has become a symbol of hype and exclusivity in the sneaker community.
Only the next shoe to get the backwards doesn’t come from Cactus Jack’s camp. In fact, it isn’t a collaboration, concept model or even a lifestyle sneaker.
It’s the Vomero 18, an inline general release trainer designed for easy miles and recovery runs.

Two steps backward
Since its debut, the Vomero 18 has popped up in a dozen colorways. However, this is the first time it’s received anything beyond the routine palettes applied to Nike’s everyday trainers.
