Looking back, there’s no doubt that top athletes raised the bar in 2018: climbers put up record-breaking ascents, runners ran faster marathons, bike land speed records were shattered. Such monumental athletic achievements will always garner front-page media coverage, but behind the scenes, tinkering in the shadows, are the unsung, coffee-stained heroes of the outdoor world: product designers.

The best outdoor product designers are perfectionists. Year after year, they tirelessly refine best-selling gear and forge fresh releases from scratch. With dogged determination, they search for stronger fabrics and more efficient insulators. They alter thread patterns to shave weight, experiment with rubber to increase grip. They live and breathe R&D. And in doing so, these product designers enable both elite athletes to make headlines and Average Joes like you and me to make the most of time spent outside.
We’d like to take a moment and raise a Nalgene to celebrate the product designers, because without them, we’d all still be skiing in jeans (that said, read on, and you’ll realize that we might start skiing in jeans again soon enough). Below are the fruits of their labor and laboratories — new materials that will change the way you experience the outdoors this year. Keep an eye on these threads and fibers, compounds and creations, and remember: you don’t need to be breaking records to appreciate groundbreaking gear.
FutureLight by The North Face

Earlier this month at the Consumer Electronics Show in Las Vegas, The North Face put all of its chips on FutureLight, gambling on its own proprietary waterproof tech rather than extensively relying on industry-standard Gore-Tex membranes as they have in the past. They declared the new material “The World’s Most Advanced Breathable-Waterproof Outerwear Technology” in the launch’s press release. Under the microscope, FutureLight looks like a loosely wound ball of yarn, as there are irregular spaces between fibers. FutureLight’s manufacturing process is called “nanospinning,” and it purposefully creates these permeable “nano-sized holes,” through which air escapes at startling levels. The impact of this nanotech is ironically enormous, as The North Face claims they will be able to “adjust weight, stretch, breathability, durability, construction (knit or woven) and texture to match athletes’ and consumers’ activity or environment.”