Helly Hansen Elevation Infinity Shell JacketWeight: 750 grams
Waterproofing: Lifa Infinity Pro
Intended use: All-mountain skiing and snowboarding
Price: $750
These days, sustainability and the outdoor industry seem to go hand in hand, with more and more companies seeking to limit their environmental impact. Although many brands now prioritize this objective — and even more market it — the waterproofing in Helly Hansen’s new Elevation Infinity Shell Jacket stakes an elusive claim: not only is it more sustainable than what has come before, but also it is lighter and more durable.
The key ingredient is the brand’s new Lifa Infinity Pro, borne of a unique process that produces a waterproof-breathable membrane and exterior fabric without any chemical additives.
Now, Lifa itself isn’t new: as far back as 1970, Helly Hansen was using the polypropylene in fabrics, particularly nautical wear and base layers. The material pulled moisture away from the skin to the exterior of the fabric where it evaporated, enabling the wearer to remain dry and comfortable. Over the years, the company began to realize the material could benefit other products, not only on the interior but also the exterior.


The more recent breakthrough? Performance technical wear that uses absolutely no durable water-repellent (DWR) treatments. Normally when you produce a microporous membrane, the fabric is dipped into a solvent to achieve the micropores, explains Philip Tavell, category managing director for Helly Hansen. But to make Lifa Infinity Pro, the manufacturer instead heats, stretches and folds the fabric to produce the micropores in the membrane.