Iconic Products

Creed Aventus: Why Is This Best-Selling Cologne So Popular?
Creed previously supplied its scents to royals and nobles. Now, it sells a number of super-expensive eau de parfums — like Aventus.

The Real Reason Everyone You Know Loves Birkenstock Sandals So Much
How did these ugly sandals from the 18th century develop such a dedicated fanbase?

Why Is This Patagonia Travel Bag So Dang Popular?
Two decades after its release, the Black Hole remains one of the most recognizable, reliable and recommended bags in the outdoors.

For This Iconic Brand, “Ugly” Sandals Have Never Looked Better
In celebration of 40 years in business, Teva is releasing a four-part series celebrating its archival sandal designs.
From Our Partners

Pliny the Elder Beer: What It Is, and Why It’s So Popular
If you love double IPAs, you owe it all to Pliny the Elder.
By Tyler Chin and Johnny Brayson

The Specialized Allez: Why Is This Road Bike So Dang Popular?
After four decades, the Allez continues to be one of the most beloved entry-level road bikes available. As a brand-new edition launches, we explore its history and pedigree.
By Hayley Helms and Steve Mazzucchi

Ralph Lauren’s Polo Blue: The Coming-of-Age Scent of the Early 2000s, Explained
The ubiquitous blue bottle was the formative scent for a generation.
By Rae Witte