Fragrances
A Fan-Favorite Fragrance Brand Reimagines Three Classic Colognes Your Grandpa Would Have Worn
D.S. & Durga is known for its unconventional approach to fragrance — a fact that only makes its latest collection even more unexpected.
My Go-To Summer Fragrance Is Kinda Weird. That’s Why I Love It
If you want to smell great during the warmer months, look to the fig.
Pharrell Williams Worked with a Legendary Perfumer for His First Louis Vuitton Fragrance
Pharrell Williams will hope his first fragrance for Louis Vuitton has staying power.
The 6 Best Men’s Fragrances of the Year, According to Experts
At the 2024 Fragrance Foundation Awards Ceremony, these six bottles took home the top honors.
From Our Partners
Creed Aventus: Why Is This Best-Selling Cologne So Popular?
Creed previously supplied its scents to royals and nobles. Now, it sells a number of super-expensive eau de parfums — like Aventus.
The Rules You Need to Follow When Picking Out a Signature Fragrance
Your go-to scent can leave a lasting impression on others, for better or worse. Let's make sure it's the former.
The 7 Mistakes Men Make When Shopping for Cologne, According to a Pro
The wrong fragrance can be a foul-smelling misstep. Avoid these errors when shopping for your next scent.
This Cult-Favorite Le Labo Fragrance Is Now Available at Costco
Members get the discounted price on Le Labo Santal 33, making it nearly $100 cheaper than anywhere else.
The Most Iconic Men’s Colognes from Every Decade
From Chanel’s reference chypre to Creed’s conquering Aventus, these are the most popular fragrances from every decade since the ’50s.
This Is the Cheapest Way to Make Your Own Custom Cologne
Olfactory NYC offers a fully custom fragrance experience, in-store or online — but with guardrails, of course.
Dr. Squatch’s New All-Natural Colognes, Ranked
We put the brand's first-ever fragrances — Woodland Pine, Glacial Falls and Fireside Bourbon — to the test.
This Expensive Scent Diffuser Looks — and Works — Like a High-End Speaker
Devon Ojas and Ben Gorham worked on this bright blue horn, which diffuses oils into a room just like a speaker would sound.
These New Colognes Smell Like America’s Best Bar
"You smell like a bar." Yeah, that's the point.
Sabah, the Beloved Leather Footwear Brand, Just Dropped a Cologne
Sabah Bois is Sabah's scent-making debut — and the bottle comes with a nod to its origins.
6 Warming Scents to Wear This Winter
These smoky scents are an antidote to the winter lull.
American Artist James Turrell’s New Colognes Capture the Essence of the Desert
James Turrell is known for large-scale light installations. Now, he focused his energy on two exquisite glass bottles, which house his new Lalique colognes.
Ford Goes Full ‘Sex Panther’ With New Mustang Mach-E Cologne
Ford says their new scent has an "animal element." Panther snarl!
Dollar Shave Club’s New Men’s Colognes Are Just $50 a Bottle
Blueprint, a new line of six men’s fragrances from Dollar Shave Club, was built with affordability and inclusivity in mind.
6 Classic Colognes Every Man Should Own
Those funky-smelling bottles stowed in your grandpa’s medicine cabinet were actually love potions.