If your pantry looks like mine, the garlic, onions and bananas fight for space among the blocks, gels and bars. It’s a stark contrast of produce and produced, the former with their natural irregularities of size and form, the latter boxed in brightly colored cardboard, rigid and uniform. Most all of the time, I prefer to eat natural, whole foods — calories that haven’t mingled with additives and preservatives. And when I’m at home, I stick to that. But when I’m out training and in need of fuel for longer journeys, I begin to place higher value on portable food that offers higher-density calories, items I can carry easily and that will give me an energy boost when my calorie stores run low.
GEAR FOR TRAINING: Athos Apparel | Minimalist Running Shoes | Gym Bags
The bar woes of the past are all but forgotten, as bars have continually improved through better ingredients and the demands of an increasingly discerning and healthful consumer.
If you remember the time when Tiger Milk was your best energy/nutrition/protein bar option, you appreciate the variety we now enjoy. Clif and the spinoffs they’ve spawned have done wonders in providing more thoughtfully produced options for athletes and adventurers. (My father, who worked for Mars Inc., once brought home a box of VO2 Max bars, which tasted like bricks of soggy chalk, and tried to force feed them to the family.) Today, the bar woes of the past are all but forgotten, as bars have continually improved through better ingredients and the demands of an increasingly discerning and healthful consumer.
And so, we now live in a time where the shelves are stocked with good options, and the bar people have turned to innovative ways to distinguish themselves from the rest of their do-gooder competition. Some differentiation comes from ingredients (Chapul, insects; Epic, bison), or flaunting comprehensive organic and non-GMO ingredients (like ProBar). Redd ($30, box of 14), a new bar to hit the market, offers 10 grams of protein, 23 multivitamins and 50 milligrams of caffeine, all compressed into a small brownie bite.
The Back Label
