Get Up to 30% Off Watches from Seiko, Tissot, Citizen, Bulova, Rado and More at Macy’s

Watches this good are rarely discounted by this much. In fact, some are at the lowest price of the season.

Published October 20, 2023

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Some folks might think watches are old hat — after all, we’re all carrying supercomputers in our pockets, right? Well, we’re of a different mind. That is to say: a watch is not simply a mechanism by which to gauge the time of day, but also an important style-signaling part of our wardrobe that says a bit about who we are as people. And while there’s a massive hype culture surrounding high-end watches, you can still get one that’s smart, reliable and (most of all) affordable, so long as you know where to look.

Currently, many of our favorite brands’ wares are heavily discounted at Macy’s during the retailer’s Ultimate Shopping Event, including ultra-tough, quartz-powered G-Shocks; automatic Seiko divers; classic, timeless Bulovas (including the iconic Lunar Pilot); dressy pieces from the likes of Tissot and Citizen; and so many more. There’s even an extremely rare deal on a Rado. We’ve picked out a few of our favorites below.

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