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Office furniture and Steelcase may as well be synonymous. The company may not be the maker of the office chair (by most accounts, that would be Herman Miller’s Aeron), but its Gesture seating was — and still is — a game-changer.
Gesture was released seven years ago and represented something of a shift in how Steelcase viewed products for office use. Mostly, it showed the company understood the office worker of real life is not an android — more simply, people naturally slouch, bend, lean and sit on chairs how they please, not how models in a showroom might.
The 106-year-old company embarked on a mission to figure out how the common folk sit and, after a survey of over 2,000 office employees across six continents, it decided it better for the chair to match the man than the man to match the chair.
