The current automotive era may be filled with exciting changes, but it’s also bringing sorrow — at least, for fans of V8 engines, which are verging on becoming an endangered species in the new car market. Part of this is due to rising emissions standards and corporate average fuel economy concerns, but it’s also due to a simple cost-benefit analysis: as smaller engines become more powerful and automakers are spending mighty sums to transition over to electric power, there’s less reason to keep investing in giant, thirsty eight-cylinder motors.
So I can’t say I’m surprised to hear that the Jeep Wrangler may be losing its craziest, coolest current variant: the Hemi V8-powered Wrangler Rubicon 392. But I certainly am a little saddened.
Word surfaced through the well-connected JL Wrangler Forums community via Motor1, in the form of an internal dealer presentation slide regarding sales goals for January; move enough metal, it says, and your dealership could be eligible to win an allocation of the 2024 Jeep Wrangler Rubicon 392 Final Edition.
Official confirmation then followed on January 22nd, when Jeep posted an image of the Rubicon 392 Final Edition’s badge on their social media accounts
Neither the slide nor post included any information on what the Final Edition will include, but past is precedent at Mopar, so we can make an informed guess. Ram’s TRX Final Edition, for example, came with beadlock-capable wheels, a unique color palette and, of course, special badges; the 392 already has the first, but the latter two seem almost guaranteed. Considering the regular 2024 Wrangler Rubicon 392 starts at $93,935, you can also expect this Final Edition model may be the first Wrangler to roll out of the factory with a six-figure price tag.