These days, it may seem like the moment has come and gone for plug-in hybrids. True electric vehicles, after all, are achieving new peaks of performance constantly; it seems as though every month, there’s a new EV capable of going farther or quicker or doing so in more style than those that came before.
But for millions of Americans, a PHEV still represents a better real-world choice than a car that solely runs on batteries. Blame not the tech in the cars, but the infrastructure to recharge them; unless every single trip you take represents travel between points with your own privately owned chargers, sooner or later, you’ll have to struggle with the public fast-charging infrastructure and its many, many issues. (That advantage only grows in colder climates, where low temperatures drag the range of EVs down much more quickly than they do internal combustion ones.)
The BMW 330e — the plug-in hybrid version of the current G20-generation 3 Series — seems, at first blush, like a solid representative of PHEV prowess. It’s made to sit more or less right alongside the 330i as the entry point for the model; both vehicles start at the same price, and offer similar power and a choice of rear- or all-wheel-drive models.
Upon spending a bit more than a week with the 330e, I walked away impressed, not wowed — but still left debating whether it’s a better buy than the 330i.
The questions you should ask yourself before buying a BMW 330e

The basic idea of a plug-in hybrid is one where execution matters greatly. Done well, it offers the best of both worlds: EV efficiency for the vast majority of driving, gasoline flexibility for long trips and unexpected adventures. Done poorly, it results in a heavier, less-efficient internal combustion car that can only squeeze out a few miles of electric travel around town before the big battery pack becomes dead weight.
Deciding whether any particular PHEV is right for you, then, means figuring out if its particular balance of traits is better or worse for you than a purely internal combustion vehicle or an EV. In the case of BMW’s 3 Series plug-in, asking yourself a few questions can help sort things out.