Strange as it may seem in this day and age when automotive sub-brands are proliferating like Catholic rabbits, Ford has only sold a single vehicle in the United States outfitted with its now-renowned high-performance Raptor badge: the F-150. Other markets have seen the Raptor treatment applied to the Ranger, but here in the States, it’s only ever been found on the brand’s best-selling truck. Hell, there were more raptors in the first Jurassic Park than there have been models dubbed Raptor in the U.S.
That’s because Ford’s executives have courageously avoided watering down the Raptor name by slapping it on every Escape, Super Duty and Explorer in need of a sales boost. It’s been saved like a fine bottle of Pappy 23 in the back of the liquor cabinet, pulled out only on rare occasions for the worthiest of causes and the most exciting of vehicles.
Vehicles like the all-new Ford Bronco.
What is the Ford Bronco Raptor?

As described above, Raptor signifies the pinnacle of high-speed off-road performance in the Ford lineup — an off-roader with a more powerful engine, a retuned suspension designed for soaking up bumps and ruts at improbable velocities, aggressive all-terrain tires and a track as wide as a locomotive. Bronco, of course, is the company’s best-known SUV, an American icon of boxy design, utilitarian features and imposing presence — a name resurrected last year for an all-new sport-ute designed to take the Jeep Wrangler out behind the bleachers and give it a beat-down. And Ford, well…if you don’t know that one, I can’t help you.