“The best or nothing.” Mercedes-Benz’s advertising tagline is a bold statement, to be sure — but if there’s one car the automaker makes that really needs to live up to that, though, it’s the S-Class. After all, this is the car once known as Sonderklasse, or “special class” in German; a car that’s served as an emblem of status, wealth and power for nearly 70 years. When someone pulls up in an S-Class, be it in a TV show, a movie or real life, you know they’re important. Why else would Jack Donaghy have driven one on 30 Rock?
Whenever a new S-Class arrives on stage, it’s a big deal for the carmaker. Mercedes makes sure that they do their damndest to incorporate their latest and greatest, from fancy features to high-tech toys to as much active and passive crash protection — indeed, I once heard a Mercedes exec claim that whenever a new S-Class goes on sale, the carmaker aims to make it the safest new car you can buy. To put it in terms Ron Burgundy might use, it’s kind of a big deal.
That said, by new S-Class standards, the arrival of the latest W223 generation felt…almost muted. Part of that was due to the seismic effects of the coronavirus pandemic, which forced everyone to re-evaluate what mattered in life, but it was also partly because the S-Class’s place atop the Mercedes hierarchy isn’t quite as undisputed as it once was. The GLS-Class is catering to the ever-growing chunk of the market that wants their six-figure luxury cars in SUV form, the new EQS is taking the role of the full-size sedan that prefaces the future, the GT 4-Door is serving as the pinnacle of four-door performance — all while the S-Class lineup is stripped of its coupe and cabriolet variants, reducing it just to the one body style, a long-wheelbase sedan.
And until the AMG S63 variant shows up, the V8-powered S 580 is the most powerful, most expensive new S-Class you can buy. To see how this all-new version of the icon stacks up against its past and its present-day rivals, I took it for a spin up to Vermont. Here’s what I found.
The all-new S-Class goes for a subtle look

The S-Class may be best known for starchy tight lines and squared-off corners (best seen on the W140-generation car of 1991-1998), but Mercedes-Benz’s current design language, known as “sensual purity,” emphasizes sweeping curves and organic forms over the carved-from-granite blockiness of models past.
In person, it’s elegant in an inoffensive kind of way. At a glance, without any context clues to provide scale, it’s easy to confuse with the facelifted E-Class or the new C-Class; the headlights, taillights and proportions are all similar between them. Still, there are standout details that reveal themselves when you look closer. One of the more seamless touches are the retractable door handles, which slide away flush against the doors at speed for reduced drag and give the car’s flanks an almost cetacean smoothness. The S-Class also keeps the classic Mercedes grille with the Three-Pointed Star sprouting from the hood above, rather than using the newer one with the star proudly dominating the center of the grille. Still, it’s a Mercedes-Benz first and an S-Class second – which is presumably the point of having a shared look between all the cars.