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If Volvo (and parent company Geely) has their way, you’ll talk about the Polestar brand in the same way you do Tesla come 10 years from now. The car-making conglomerate’s new brand is as dedicated to pure electricity being the fuel of the future as Elon Musk’s NASDAQ-boosting brand, and taking the fight straight to them; the company’s forthcoming sedan is basically aimed straight at the Model 3, while the following model will be a sleek SUV with its sights set on the Model Y.
So, of course, this electric-only brand of tomorrow is launching with a plug-in hybrid — the same sort of joint gas/electric powertrain Chevrolet rolled into mass production 10 years ago in the Great Recession-era Volt.
Ah, but the Polestar 1 is not just any plug-in hybrid. It’s a sleek gran turismo with a gorgeous two-door carbon-fiber body, as much torque as a heavy-duty pickup truck and a price tag that sets it against some of the best luxury coupes on sale today. So to see if it deserves to be praised or forgotten, we took it for a day and a half of driving around New York and New Jersey. Here’s what we learned.
The Polestar 1 is an odd duck, but you wouldn’t know it to look at it
One glance at the Polestar 1 is enough to make its Volvo heritage apparent; indeed, it’s basically the spitting image of the Volvo Concept Coupe of 2013, just without the Austin Powers necklace in the middle of the grille. But while losing the logo would make most cars look like they escaped from a bank commercial, it actually helps the 1. The Polestar’s design is a true work of minimalist beauty, the sort of simple, clean automakers rarely turn out anymore. Muted shades — black, silver, gray and dark blue — are the only ones on offer, and they fit the car’s lines to a T. This is Scandinavian luxury done right.
