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We’ve reached an intriguing time in the automobile’s timeline: SUVs have become the most sought out vehicle type and all-electric vehicles have begun to hit their stride. It’s hardly surprising, then, that the Tesla Model X ($83,000) was the talk of the town since the California-based company had previously established itself as a strong player in the EV market with the successful Model S sedan. Like Apple, Tesla’s products have very passionate critics on both ends of the spectrum, so the question for a long time has been who will its inevitable challengers be? It seems that Jaguar Land Rover has been the first to step up with the Jaguar I-Pace ($69,500).
While it’s a war on multiple fronts, it seems luxury automakers are going to be the ones who will produce the most threatening contenders. Audi, for instance, has just recently revealed its first all-electric SUV, the $75,000 E-Tron. This arrives in the middle of next year, but Jaguar’s I-Pace is already starting to make its way onto public roads. It isn’t a passive dipping of the toe into the segment just for the sake of it, either, as Jaguar has put its name behind many EV-promoting efforts such as fielding its own Formula E team. The I-Pace itself will even star in its own all-electric spec racing series.
Style
Superficially, the I-Pace immediately stands out against Teslas Model S and X in a few ways. First off, though not trying to compete with the Model X in terms of capacity, the five-seater I-Pace is smaller in person than I expected. What it lacks in stature though, it makes up for with elegant looks. One of my biggest gripes about Tesla vehicles is that their minimalist designs are perhaps too clean. Since most components of an internal combustion vehicle aren’t present, so there’s no need to design around them and Tesla has, in my mind, kept things too stark.
The I-Pace, on the other hand, has a great deal of Jaguar DNA flowing in its shape. Jaguar designer Ian Callum’s pen is strong here, and there’s a clear through-line between this car and his other works, like the Jaguar F-Pace, though I feel like there’s even a hint of Jaguar C-X75 in its overall form.
Same goes for the interior. Through the normally-hinged doors, the I-Pace looks like more thought has been put into making the interior a luxury space. Both the I-Pace and the Model X make use of the extra space left behind by unnecessary components, but the Tesla seems to make better use of it. Interestingly, though, both cars have been designed with incredible forward visibility that’s complemented with either a massive panoramic sunroof or a continuous, upward-flowing windshield. Both, however, have poor and near-useless rear visibility.
