Today in Gear: End Your Week With Us

At this weeks re:MARS conference, Amazon announced its newest Alexa feature: the ability to impersonate a deceased relative. Senior vice president and head scientist for Alexa AI, Rohit Prasad said the new feature cannot eliminate the pain of loss but will make their memories last. Today we’re looking at the Norse Projects x Geoff McFetridge collaboration, lightweight noise-cancelling headphones, Sponge Crater shoes and more. This is Today in Gear.

Upgrade Your Summer Look With These Frames

Ombraz

Since 2018, Ombraz has shaken up the eyewear industry with their problem-solving armless designs. A pair of these beauts can deliver a major upgrade to your summer adventure kit. If you’re looking for a stylish frame that won’t break at the arms, fall off in the water, or squeeze your noggin’ when you’re in the sun all day, look no further than the Viale – the latest addition to Ombraz’ armless collection. The Viale’s contemporary shape, classic keyhole bridge and circular lenses compliment all genders and face shapes. A Japanese-engineered, 100% recycled, marine-grade cord provides unshakable security in any terrain. World-class polarized Zeiss lenses coupled with built-in mini visors offer crystal-clear views on the brightest of days. If you have prescription needs, Ombraz are also available in RX. Ombraz offers free shipping, free returns/exchanges and each pair is warrantied for life.

Filson x Birdwell shorts are perfect for summer.

Filson

Filson and Birdwell have teamed up to create limited edition board shorts. The Beach Britches Surfstretch Tac Shorts are quick-drying, lightweight, and roomy. They’re crafted with Birdwell’s SurfStretch, a spandex-nylon blend that delivers freedom of movement while being highly durable. Ideal for the beach, summer hikes or fishing, grab yours below.

Norse Projects x Geoff McFetridge 2.0

Norse Projects

Norse Projects and Geoff McFetridge have launched a collection that channels the intersection of design and the outdoors. The GM x NP Joakim McTechridge t-shirt is made with innovative 37.5® technology. This technology helps keep your body at what the brands say is the ideal core temperature – 37.5°C, or 99.5°F – and helps keep the microclimate next to your skin at the ideal relative humidity, so you stay comfortable on your warmest outdoor adventures. The collection also includes hoodies, pants, hats and more. Check it out below.

Converse and A-COLD-WALL* release the Sponge Crater.

A-COLD-WALL*

A-COLD-WALL* and Converse have joined forces again to release the Sponge CX Crater. Made with a crater foam comfort sole and lined with a PU coating, these are ideal for staying comfortable during your wettest adventures. Plus, it’s made with recycled and repurposed materials, so it’s a purchase you can feel good about. The breathable knit bootie makes these easy to slip on and off. Secure yours below.

The lightweight noise-cancelling headphones are a must.

Master & Dynamic

Master and Dynamic’s MW65 headphones are the brand’s lightest over-ear noise-canceling headphones. Made with custom 40mm Beryllium drivers and active noise-canceling technology, they deliver a premium acoustic experience. Whether you are looking to upgrade your podcast or music listening or just want to block out the noise, these will do the trick.

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