The International Wine and Spirits Competition (IWSC) isn’t just a great way to see how your wine or spirit performs in a tasting setting, it’s also a great way to put a brand out into the public — with high scores generally leading to favorable coverage and, more importantly, sales. As noted fans of whiskey, we were shocked when the highest scoring whiskey — Deanston Virgin Oak — could be bought for under (or, at least, around) $35. As noted by the IWSC, Deanston Virgin Oak has a, “splendidly extravagant with a rich flow of milk chocolate, smooth vanilla and sumptuous pears on the palate. The finish is long and weighty with a stunning flow of creamy nuttiness that keeps on going.” With a 99 point score at this year’s event, it sounds like — for that price — it’s certainly worth a try. Spirits aside, a hyper thin Royal Oak watch, the newest Hoka Speedgoat sneaker and a tank-like Igloo cooler make the highlight reel today. This is Today in Gear.
Today in Gear is our daily roundup of all the latest product announcements, drops and news. Send your most pressing product questions to [email protected].
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