Today in Gear is our daily roundup of the latest product announcements, drops and news from Gear Patrol Studios. Please direct pitches, tips and questions to [email protected].
If you miss White Lotus, then you might want to tune into the campy Palm Royale, premiering today on Apple TV Plus. The star-studded female-centric cast includes Kristen Wiig, Allison Janney, Carol Burnett and Laura Dern, and is set in 1960s Palm Beach. The comedy is based on the 2018 novel, Mr. & Mrs. American Pie and follows Wiig’s character as she finds her place in high society — we’ll be watching.
Today we’re featuring:
- A new watch from Luminox
- A celebrity influencer launches their first alcohol brand
- Hybrid inflatable platforms for kayaking or paddleboarding
- New sustainable activewear styles
- A toddler-sized bike helmet
LuminoxSPONSORED PRODUCT
A New Watch Inspired by the Atacama Desert
Adventure ready: In the market for a tough, rugged watch that’s built to stand up to the harshest conditions? The new Luminox Atacama Field 1960 Series ($445) — inspired by the Atacama’s challenging landscape — just might be the one. With Luminox Light Technology, you can rely on a constant glow that offers readability in dark conditions for up to 25 years. The Atacama Field 1960 Series comes in three dial colors: all black, dark green with sand and black with sand.
SprinterA New Canned Vodka Soda Line From a Famous Celeb
Coming soon: Later this week, Kylie Jenner will launch Sprinter, a 4.5 percent ABV canned vodka soda ($20 for an 8-pack). Jenner hired Chandra Richter, a female beverage development expert to lead the product evolution. The brand will launch with black cherry, peach, grapefruit and lime flavors and will be available in a variety pack.
