Pair Eyewear’s New Frames Are Wider and More Comfortable

Welcome to Talking Points, a series that looks at what makes certain products worth talking about, brought to you by Gear Patrol Studios.

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In recent years, Pair Eyewear has won over countless new fans with its comfy, colorful glasses which can be customized with hundreds of magnetic top frames. The brand has something for everyone, from fun children’s eyeglasses to durable polarized sunglasses. Now, with its new Wider Base Frames, the brand has a frame to fit every face.

So read on to learn everything you need to know about the new collection, which launched on July 19.

Pair Eyewear

The Backstory

Pair Eyewear: Life Is Short. Change Is Good.

At Pair, the team knows that certain days call for certain frames.

That’s why the brand boasts a wide range of versatile frames for every occasion. On top of that, Pair offers hundreds of customizable tops that users can pop on and off their favorite frames to quickly swap out their look. Each ‘top’ connects via a series of magnets, so switching them out is as easy as snapping them on. Prices for tops starts at just $25, with over 500 options to choose from.

So whether you want to wake up and slip on a chic pair of clear frames for your morning coffee run, or spend the day in a comfortable tortoise shell silhouette, Pair will have you covered. Plus, through a smart partnership with The Eyelliance, Pair is able to provide glasses and vision care for children in developing countries all over the world.

The Gist

What’s the Deal With These Wider Base Frames?

Informed by customer feedback, the new collection offers everything from extra-wide cat-eye frames to more comfortable square and rectangular fits. To create the roster, Pair spent months compiling comprehensive measurement comparisons, surveys and fit tests. The result is five fresh frames — the Jessie, Harper, Quinn, Murphy and Drew — that expand the brand’s 13-frame lineup and ensure there’s truly something for everyone.

Our POV

Pair Eyewear’s Wider Base Frames Are a Great Solution for All

At Pair, it’s always been easy to find a comfortable pair of sun or eyeglasses. With ample men’s, women’s and children’s glasses; the team has built out a great range of styles for every shopper.

Now, with the Wider Base Frame collection, it will be even easier to home in on the most comfortable fit for your face shape.

Best of all, Pair keeps all of its glasses well within reach by cutting out traditional markups. That means more savings for every shopper — and all the more reason to bring home your favorite fit in every single color.

Price: Starting at $60

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