Affordable Watches

This Dive Watch Is an Affordable Tudor Alternative That Loses the Brand’s Most Divisive Features
If you hate snowflake hands and faux rivets, this may be the diver for you.

The Next MoonSwatch Could Be the Most Original One Yet
Just wait until you find out who's behind the design.

This Gorgeous Cartier-Esque Steel Sports Watch is Shockingly Affordable
Newcomer Benjamin James only makes one watch design, but with this icy blue mother-of-pearl dial, that's enough to make an impression.

This Affordable Automatic Travel Watch is Drenched in ‘70s Vibes
Mido added an underrated analog travel hack and an eye-catching 1970s paint job to its Ocean Star dive watch.
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This High-End Brand’s Most Affordable Watch Just Got Even Cooler
It's both stealthy and attention-grabbing, if you can believe it.

Seiko’s Maligned Affordable Cartier Alternative Gets a Subtle but Effective Update
Seiko has offered a Cariter dupe for decades, but the newest update is the first to feel like a worthy, affordable substitute.

This Affordable Seiko-Powered Diver Has a Steel Sports Watch Edge
Malaysian microbrand Revelot pays tribute to the country's signature fruit with an angular case and spiky design language.

This Essential G-Shock Gets a Sunny Revamp for a Good Cause
Casio supports the Japan chapter of the Surf Rider Foundation with a sunrise-yellow G-Shock made from bio-based resin.

Tired of Vintage-Inspired Dive Watches? This Modern Affordable Diver Is the Cure
This definitely isn't your grandfather's dive watch.

A Beloved Affordable Microbrand Just Launched Its Take on a Pilot’s Watch
The Urban Gentry collaborated with Lorier to faithfully revive this overlooked WWII pilot's watch, including an unusual defunct feature.

This Vintage-Inspired Dive Watch Is Almost Too Close to the Real Thing
Seattle-based microbrand Typsim built this handsome skin diver with some uncommon details, including a unique dial embellishment.

19 New Watches You Missed from Casio, Citizen, TAG Heuer and More
Keep time with high horology's most exciting drops.
By Jack Seemer, Brad Lanphear, Johnny Brayson, and Sean Tirman

This Minimalist Beauty May Be the Best-Looking G-Shock I’ve Ever Seen
The Japanese brand, known for its ruggedness and unique styling blend, is crushing the summer watch game this year.
By Sean Tirman

I’ve Seen a Lot of Space Watches. This One Blew My Mind
It's design and functionality are both out of this world.

This Maxed-Out G-Shock Is an Attainable Alternative to the Ceramic Royal Oak
According to Casio, the newest MR-G is inspired by samurai armor, but it resembles an over-the-top AP released earlier this year.

This Sub-$700 GMT Tool Watch Offers Classic Rolex Explorer Vibes with a Twist
An affordable automatic true GMT with a clever mix of iconic design cues? Yes, please.

Costco Is Quietly Selling This Fan-Favorite Seiko Watch for a Ridiculous Price
Even at full price, the 5 Sports SKX is a shining example of value. So how about 45 percent off?
By Jack Seemer

The Year’s Hottest Watch Color Is Now Available in Affordable Diver Form
The watch is also perfectly sized and completely kitted out with top-notch specs.

This Affordable Dive Watch Looks Like a Worthy Rival for the Seiko 5 Sports
Citizen's latest addition to the Promaster Dive collection is optimized for daily wear and has a notable edge over the 5 Sports dive watch.